JEIWA Power House (JPH) is a social enterprise innovation that focus on women empowerment and volunteerism activities. JPH is a platform to assist career women in urban area to generate income, to participate in volunteerism activities (skill-based volunteerism), to expand their networking and to provide pro-bono services (professional services) to the community. Strategically located within a commercial and tourist attraction area, JPH aim to be not only a business and vlunteerism activities centre but also a tourist attraction in Johor bahru to show the harmonious of Malaysia society that eventually create traffic and income to support special group businesses (women- including battered women and women who face financial difficulties) and making volunteerism activities attractive through reward system and profit generating activities.